The partners made the decision to found Signature in the spring of 2017, during a 30-minute walk along Avinguda Diagonal in Barcelona. The decision was made shortly before arriving to what now are our current offices: “An office in this building would be perfect, if we can afford it.”
“Let's quit daydreaming... We must start little by little”. We got our hands on the offices and poured our hearts into decorating them, creating an ideal workspace for our team and an impeccable environment to look after our clients. To the extent that, in 2019, our decorative project was published in Proyecto Contract, a benchmark magazine for professional interior design
The core team
Two days after making the decision, we shared it with the people we knew we wanted in our team. 95% of them joined the project.
Turbo Set Up
In only two months, we set up the company and did everything necessary to launch our business. We baptized the company after a weekend of relentless brainstorming. We chose the name Signature because its meaning fits perfectly with our vision.
- In the world of music, Signature Series musical instruments are unique pieces built to the specifications of the artists that bear their name. In this sense, Signature represents a suitable project for each costumer.
- According to the dictionary, the definition of Signature is: “Your name written by yourself, always in the same way, usually to show that something has been written or agreed by you”. In other words, Signature means maximum commitment.
In August 2017, we launched our first project as Signature. One month later we were already on our second project. These proved to be a success. We will never forget the support of the clients who believed in us from the beginning. We owe them everything.
When founding the company, we set ourselves two key qualitative milestones:
“When these two things happen, it will mean we are on the right track”.
That a potential client we do not know calls us, referenced by another, to ask us for a proposal.
That a person interested in working in Signature proactively sends us their CV.
When these two things happen
we will be on the right track
Both of these things happened in 2018. A new client referenced by another one hired us for a project. Today he is still a client and is now also a friend. Our first job applicant at Signature continues with us and has already been promoted thrice.
The numbers confirmed our intuitions. 2018 was a great year in which we grew substantially. In 2019 we set out to consolidate what we had already achieved, and developed the corporate capabilities necessary to maintain growth.
Always looking ahead: our vision for the future is to keep developing the team professionally and grow the firm, without losing our identity as a strategic boutique and the humaneness imprinted on everything we do.
… to be continued …
Always looking ahead
Always looking ahead
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